What to Do (and Not Do) in a Book Launch Social Media Campaign
There’s a lot of advice out there about how to use social media to promote your book launch. The challenge is to decide, out of everything you could do, what should...Read More
There’s a lot of advice out there about how to use social media to promote your book launch. The challenge is to decide, out of everything you could do, what should...Read More
Now that you’re going to become an author, you’ll have to deal with all the fears and anxieties that come with writing. You’re not alone. All authors start where you are...Read More
Book publishing is currently at the beginning of the biggest shift since the rise of Amazon and self-publishing, and this article explains both its present and future...Read More
A nonfiction book is one of your greatest tools. It can help you build more credibility in your field. It can help you spread your ideas and make an impact on people who need your help...Read More
If you just landed your first podcast interview, TV spot, or online review, congratulations. Getting media coverage for your book is always a moment to celebrate... Read More
Turning your book into a speech can be one of the best ways to get your message out there. With the recent expansion of virtual conferences, TEDx venues...Read More
What's the fastest way to build your platform? Use someone else's. Bloggers have already spent time and energy building a loyal following. Guest blog...Read More
"What makes a media pitch compelling?" Authors ask me this question all the time. They want to appear on podcasts and other media outlets, but they don't...Read More
This is an important and hard truth that most authors avoid: Readers will judge you AND your book based on your author photo. Is that fair? Maybe, maybe not...Read More
Do you want to be known as the expert on your topic? Then you need a content marketing strategy. Content marketing involves creating online content...Read More